Roxy and Kurtis are a pair of best friends that meet our co-viewing audience in the ad break of Kids & Family on The Roku Channel to teach them fun life skills.
These videos are sponsored and were pre-produced around priority tentpoles that our sales team had flagged for us. I came up with the concepts for all 7 episodes, wrote the scripts, directed the VO talent, and gave notes and direction to our animation studio on the cuts for all episodes.
Role: Copywriter, Creative Director
Chores Can Be Fun: The Clean Up Game
When Kurtis struggles to find the motivation to clean his room, Roxy helps him turn clean up into a game!
From Us To You: Popsicle Earring Holder
With the holidays approaching, Kurtis teaches Roxy how to make a gift from scratch!
Life Hacks for Kids: Later List
To help Kurtis focus on his homework, Roxy shows him how to make a ‘Later List’—a list of all the fun things he wants to do once his responsibilities are finished.
Game Time: Scavenger Hunt
Roxy and Kurtis don’t let a little rain stop them from having fun by making an indoor scavenger hunt!
Easy Peasy Science: Egg Bounce
In this back to school episode, Roxy and Kurtis learn how to make an egg bounce by soaking it in vinegar.
Super Chefs: Marshmallow Snowmen
It’s a holiday movie night, and Roxy and Kurtis have the perfect no bake snack to make—marshmallow snowmen!
Craft Hacks: Spring Flowers
Roxy and Kurtis save the real flowers for the bees by making paper flowers!